Product photography can be a tricky beast, especially for a new designer just starting out. However, good photography can make or break your new business! If you aren't ready to jump into perfectly white backdrops with a lightbox or photo studio, you can still take amazing product photos using...
Today we have an exclusive interview with burgeoning jewelry designer Jessica from The Renegade Jesster. She has been experimenting with electroforming to create beautiful and absolutely unique pieces we have never seen anywhere else. We asked Jessica to share a little bit about how making jewelry and running a...
Branding is such an important part of building a handmade business, so to get down into the details we are excited to bring in branding expert Mich from Wilde Woman Design. She helps small businesses just like you get their feet off the ground with beautiful logos, social media...
Pinterest is an amazing tool for growing your small business. It has grown exponentially since its inception and is now a staple social media tool. If you haven't made an account yet, do! Spend some time looking around the site and familiarize yourself with the layout and style.
1. Segmentation...
Whether you’re new to running a handmade business or you’re a seasoned craft business owner already, you’ll inevitably come across a tricky customer or two at some point.
And when you do, you might be wondering: what is the best way to deal with them?
In this post, we’ve put together...
Finding a niche within the market you serve could be the key to success when it comes to your craft business. In this post, we’ll explore what it means to find a niche market so that you can deliver a different kind of product that some of your customers...
When you’ve put time and effort into creating a special handmade product to sell, it’s crucial to make sure that your packaging and presentation won’t let the overall product down! Even the most beautiful of handmade products won’t look as good as they should do, if the packaging doesn’t...
We have an inspiring interview post for you today! Tara Klingenstein-Meyer is the owner and designer of Ouroboros Designs. She began experimenting with jewelry design in college and now sells her jewelry through fashion retailers and boutique stores as well as through her own studio in the United States.
We...
We have another installment of our Craft Business Tips series for you today! In this post we explain why the product descriptions that feature alongside your handmade products are so important when it comes to selling online – and what you can do to make your product descriptions stand...
One of the trickiest obstacles to running a successful and profitable handmade business is the amount of designers who will try to copy your work.
It’s so frustrating to see a product that you’ve put your heart and soul into get copied by another designer (or company). Even more so...
